I did it in multiple spaces too:
1) Health & supplements
2) Self help & spiritual
3) Dating & relationships
4) Finance
5) Digital Marketing
6) Education
7) MMO
8) Skincare/beauty
9) Real estate
My process is simple, but powerful:
1) I interview you about your offer. Get your story. Discovery story. Goals. Your WHY. Your customer/clients stories. The Mechanism behind your offer. The New Cause (i.e. WHY everything else failed.) And whatever else our interview reveals that can move the ROAS needle.
2) I perform my 80%; the research and market-audit... so we can position your offer at the peak of the story people are telling... about the problem you help them solve.
3) I propose the direction and positioning of your deliverables.
4) Write all the deliverables.
5) Collaborate with you and your team around production & design.
6) Meet with you once-a-week to collaborate around data, so we can quickly optimize your funnel to scale.
7) Move into a partnership, performance-based relationship, so we can develop loads of niche verticals, while constantly beating the control.
8) Exit.